" WHAT GOT YOU HERE TODAY WILL NOT GET YOU TO WHERE YOU WANT TO GO TOMORROW "

Episodes

July 22, 2024

Customer Connection: The WANT RX

Explore the journey to increasing revenue for optical store owners with Joseph Mireault on RevenueRX, Optical Retail Wins. Discover the importance of focusing on customer wants, not just needs, to drive sales and ensure custo...
July 8, 2024

The Art of Communication: Listen & Learn

Tune in for another insightful episode of RevenueRx Optical Retail Wins, host Joseph Mireault delves into the importance of effective communication in the optical retail industry. He emphasizes that communication is crucial i...
June 24, 2024

The Optometrist Dilemma: Reality Bites

THE OPTOMETRIST DILEMMA: REALITY BITES In this episode of Revenue RX, Joseph Mireaut delves into the realm of optical retail, focusing on how optometrists can enhance the profitability of their dispensaries. Drawing from 16 y...
June 10, 2024

EYES WIDE SHUT: Discover what's right in front of you ! Part 3.

In this episode, we'll dive into how continuous innovation has positively impacted my business and bottom line. As a serial innovator, I've always sought to renew and reinvent my approach, continuously thinking, tweaking, and...
May 27, 2024

EYES WIDE SHUT: Discover what's right in front of you ! Part 2.

In this episode of RevenueRx, host Joseph Mireault explores how optical store owners can increase revenue through innovative strategies and grassroots initiatives. Drawing from his 16-year experience in the optical industry a...
May 13, 2024

EYES WIDE SHUT: Discover what's right in front of you! Part 1.

In this episode of Revenue RX, host Joseph Mireault shares his journey and strategies as an optical store owner striving to increase customer traffic and revenue. Drawing from his 16 years of experience in the optical industr...
April 29, 2024

Optical Evolution: Change is the Price of Survival

In this episode of Revenue RX, Optical Retail Wins, host Joseph Mireault discusses the importance of embracing change for optical store owners to increase revenue and avoid stagnation. Drawing on over 16 years of experience i...
April 15, 2024

Tick-Tock Optics: Mastering Time for Retail Success

In this episode of RevenueRx Optical Retail Wins titled 'Optical Owners Odyssey,' Joseph Mireault shares insights from his 16-year journey in the optical industry, revealing how he successfully owned and operated two optical...
April 8, 2024

Intro: Entrepreneurs Journey in Optical

In today episode, host Joseph Mireault shares his unconventional journey into the optical retail business during the 2007 recession, despite having no prior experience in retail or optometry. Joseph discusses his 16-year jour...
April 1, 2024

Introducing Revenue RX, Optical Retail Wins

REVENUE RX is a winning prescription for optical store / optometrist owners, where the focus is on making more money!” We uncover new ideas and useful insights as we explore OPTICAL STORE WINS! The podcast is for eye care pro...